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Small Business Digital Management
Today’s small business owners — particularly direct-to-consumer businesses — are faced with a new, unfolding risk to the health of their company. The risk rises from the intersection of mobile phones and the Internet. Word-of-mouth and referrals likely remain key sources of new…
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Your ‘Business Digital Platform’ Awaits
Think of Internet security and most think of ‘firewalls’ and passwords. For a business owner that is true, too, but mix in a website, online ad accounts, email, a web hosting service, social media and employee email accounts. There is an unfolding part…
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New Digital Success: Attracting And Converting Prospects
Used to be a website is what kept you ahead of your competitors. Then it was a newly designed website. Now, are you wondering what is next? Mobile phones and other new devices are pushing digital change faster, taking more of the time…
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The New Yellow Pages
If you owned a consumer-facing business in the 1980s the Yellow Pages is where you had to be, or so I am told. Including by several clients now working hard to extricate themselves from those contracts. Local versions were delivered to homes and…
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Is Your Business Effective In The Mobile Marketplace?
As someone who watches and reports on website analytics for dozens of companies I can tell you that mobile web traffic is likely at the start of a ‘hockey stick’ of growth. But you don’t need me to tell you anything about the…
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Finding Revenue In Today’s Digital World
Businesses looking for customers online need to understand that the digital playing field continues expanding with little end in site. Customers increasingly transact business, exchange information and pay bills online. And not just online, but increasingly with their phone online. Does your revenue…
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Minimizing Hacking Risk With WebIT Best Practices
One element of doing business in today’s digital world is that change is constant. Not just change to the apps and programs we use, but how we use them and how we get things done on a daily basis. Your customers are looking…
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